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Friday, June 17, 2011

Inept Professionalism

Inept Professionalism
 
Watching movies, accompanied by family, relatives or friends in cinema hall, is a great source of entertainment. But since last few years, the quality of films and noxious environment at the cinema halls have largely depleted this fashion. Nonetheless, a few cinema complexes, displaying refined films along with providing decent entertaining environment, are working out well to bring the audience back. But lack of efficient customer service and professionalism, as I experienced a couple of weeks ago, may trim this laudable effort off.

My friends and I went to a reputed Cineplex of Dhaka to watch 'Amar Bondhu Rashed, We reached the ticket-counter following a short queue. After talking about the prices, I asked the salesman if any offer or discount was available on the entry tickets. He simply replied 'No'. While we were about to pay the price, he suddenly informed us that a pop-corn cone or a glass of soft drink would be given if one had a connection of a specific mobile phone operator. As three of us used that operator's connection, we asked him about the offer. But his answer startled us all. The tickets, since, were already printed and therefore, the offer could not be given! Though we reminded him over and over about his error that deprived us of the special offer, our words went unheard!

These multiplexes are a welcome addition to the entertainment industry. But the concerned authorities should make sure that their service matches the cinema hall's sophistication.

Ashim Kumar Paul
Government Edward College, Pabna

Please click the following link to view its internet edition: http://thedailystar.net/magazine/2011/06/03/diary.htm